ADLE INTL

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For Immediate Release!


ADLE International’s Director of Sales, Carlos Rodiriguez @usedbooksworld announced today a new company website, ADLE INTL. With the collaboration from the American Booksellers Association, this new Indie Commerce site aims to answer the call of the company’s vision of Affordable Books even to limited earners. About more than 9 million books are searchable on this new site powered by Ingram Content


This is a side by side logistical strategy as the company recently expanded it’s operations in Zittau, Germany spearheaded by it’s founder, Former APEC Representative, Alex Esguerra It is adding physical rare/used books inventory stored in it’s german warehouse while making fulfilment more faster and accessible to the European community.


This new partnership with the ABA dates back when our flagship website went live 13 years ago with Affordablebooksonline. Connecting book lovers to more choices while expanding education through literacy online. With that, comes ADLE’s battle cry on affordable for all by way of competitive pricing on new books, bestsellers and learning materials. We try our best to offer the best pricing strategy we can give while taking into consideration the cost of doing business and profitability. After all, we are still a business and not a non-profit organization. We give more to our customers by way of the best quality accurately on our book descriptions/listings, fast delivery that we can at most times, and exceptional service.


Come July 2018, will be our 20th year since our founder started ADLE International. With the fledgling years, came the challenges and best practices that helped us grow and be more focused. Today, we are only selling a a couple of book traditional marketplace exchanges, and not on the major big wig players, as we become more selective to complement our online portfolios. What remains is our long time partnership with the ABA and beyond. 


In this new site, anyone can buy $25 of books in the USA and we will ship the order for free using Standard Shipping. Think of it buying a new brand new bestseller on discount, getting free shipping and the capability of browsing and making a selection from more than 9 million books. 


As of this writing, we rejoice our new undertaking again with the ABA, as we humbly mourn the passing of First Lady Barbara Bush. I was a very young entrepreneur fresh right from college in 1988 when the Bushes occupied the White House. It was also the time I began as an advocate for the Youth and Young Entrepreneurs. What our websites do nowadays is also to pay tribute to distinguish dignitaries and citizens we lost. As such our websites and social media sites like Usedbooksworld, Affordablebookdeals and Affordablebookfinds will focus on a particular book on a just deceased special person like Mrs. Bush. (via snapchat, Alex Esguerra, founder).


Tayari Jones Bestselling Book No.1 on the Charts

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projects.latimes.com/bestsellers/

Tayari Jones on her Bestseller “An American Marriage” is still no. 1 on the Bestseller list.

7 days after her book was release, bookshelves all over run out of copies. We are ourselves had to back order from the publisher when we even thought we over bought and over stocked prior to the books street date.

I remember that week before Thanksgiving receiving a call from Frankfurt. Our founder who nowadays leave the day to day operations to us called to say that we really need to stack up with Tayari Jones upcoming book release. His usual flair on envisioning a really hot book title I guess still is one of the most accurate we can find from a book critic.

Oprah’s big book club endorsement also did a lot of push but the bottom line “An American Marriage” is a such a great compelling book. Tayari now becomes a part of the history books of writing.

Our display window usually gets visually merchandise each week but this book is left untouched at least for now.

Carlos Rodiriguez

Affordable Book Deals

Used Books World

@adlegroup

https://apple.news/AJkwJrLmWRKS9RN5QfS2dIg

Posted on by alexesguerra

This article is a great read reminiscing the best Christmas gifts we used to wish Santa during the 99’s generation.

There’s still a lot of similarities as well as old time favorites which are currently still in the wish list to of the millennials.

The spirit of these gifts reflects the true love and birth of the redeemer. May through these memories bring the spirit of joy this Christmas to everyone.

Happy Holidays from all of us @adlegroup

Time to Disable USPS as preferred shipping for books

Posted on by alexesguerra

Effective 9/20/2017 starting from our Affordable Book Finds

we will slowly delete and disable our preferred books shipping methods using the United States Postal Service

The never ending issue on the inaccuracy of the USPS website tracking website had been costing us time, money as well as negative feedbacks and straining customer relations especially for new first time customers. The website’s messaging on “invalid”, “incorrect” “pre-shipment” will never get fixed. Not only the information finally gets updated until after or on the same day as the items are delivered but the buyers commonly thinks We never shipped the item. Most importantly especially on new first time buyers online they believe the information even though it’s not accurate as the agency is a reputable body of the government.

We realized attempting not to use the USPS as the most economical shipping courier will result to lesser sales on our part but then again our commitment is great customer service, experience and retention.

Moving on, the ADLE International online selling websites will gradually shipped to our preferred shipping couriers UPS and FedEx

Nevertheless our retail selling prices will still strive to offer the best most affordable books even to limited income earners.

Alex Esguerra

Founder

Usedbooksworld’s Mobile App Goes Live Today

Posted on by alexesguerra

Usedbooksworld by ADLE International made the announcement at 12:01 AM today that it’s well awaited mobile app is now live at the Apple Itunes Store.

With the vision of specializing on rare, out of print, hard to find new and used books affordable even to limited earners, Usedbooksworld is the second mobile app in the last 30 days released by the ADLE International group.

“Our hope is to have a simple, user friendly, clean mobile app especially for our limited earners like people with disabilities, seniors and the young teens” quoted from it’s founder, Former APEC Youth Representative, Alex Esguerra.

Carlos Rodiriguez, ADLE International’s Director of Sales says that this app is just second on the series of apps they will be releasing. The next app on the works is for Affordable Book Deals  in time for the mobile friendly version of the company’s original flagship site, Affordable Books On Line

This year the company has growth phenomenally and finally getting the recognition in becoming a one stop shop for excellent book deals, fast delivery and finding books one cannot find elsewhere.

Our hope is that more and more consumers buy using our mobile apps and the apps of independent online booksellers in response to the big marketplaces controlling pricing, quality and domination when it comes to bookselling. We will continue to work hand in hand with other independent online booksellers and be an advocate together with the American Booksellers Association. We look forward on the success of the upcoming Book Expo 2017 at Jacob Javits at the end of May, Carlos continued.

For now, we are all excited in this 2nd app release and many thanks for our ever loyal customers.

 

Accurate Book Titles is it that Important?

Posted on by alexesguerra

On a recent author book reading we had, a question came up which got redirected back to our bookstore team.

Does book titles, descriptions and pictures matter when your listing online? The question was raised due to the fact that booksellers mostly rely on the upc and Isbn databases link to the publishing companies complete books listing information.

Although most of these information are all linked the fact still remains that there are so called human and technology errors. Easily sometimes one can observed going to a bookselling site searching for a book then comparing it to another site.  Unfortunately,      most of the time one simply compares prices. The fact is there are times the book picture might be the same but then there’s missing complete title name or even times when the specification or descriptions like editions and or publishers might be different.

Especially on photos, most of the time they are stock photos being subscribed by sites from Amazon and such. Does every buyer really go read the entire listing before clicking the order button? Not necessarily hence returns, refunds and exchanges occur after the book arrives and the discovery comes into place that one thought they bought what they did they bought.

Although the fact is there are thousands and millions that booksellers have to managed on inventory, there should be still some kind of content management and quality control. A bookseller needs the traditional old method on bookstores back in the days of accurate description and sometimes engaging what’s exciting in that book. We can’t simply rely on the data already prefilled when we list a book as in the end we’re the ones losing the money on returns and refunds. And the fact of the matter is that online booksellers doesn’t really make tons of profit notwithstanding the stiff competition on the big drop shippers selling lower than the publisher book prices in the industry.

And yes, book listing titles, descriptions, specs and photos are extremely important selling books online.

Alex Esguerra
ADLE International
Affordable books on line

January/February Martha Stewart Living Promotes Indie Bookstores and Reading

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The current issue of Martha Stewart Living includes a six-page feature on reading and independent bookstores, titled “Hit the Books! Our Reading List for 2017.”

Source: January/February Martha Stewart Living Promotes Indie Bookstores and Reading

Big Box Retailers going towards Online Sales

Posted on by alexesguerra

As the news media has been reporting, some big box stores are closing some of their retail store fronts in non lucrative traffics areas these days.

What the unknown is that over time these big names had been gradually building their online storefront communities. Some of them had even started to combined their online sites with third party marketplace sellers.

This strategy has slowly building more new website traffic conversions to these big box retailers. One observation in the booksellers community is that part of the product mix of these big box brands web storefronts includes books which over the years was one of biggest internet e-commerce success grandfathered by the eBay and Amazon pioneers.

As books is entirely a new arena for these brands which in the past were in appliances, technology, housewares and clothing to name a few, these online selling marketplaces have not been fully invaded by the so called cheap discounters and dropshippers from Amazon and the traditional books online marketplaces. For how long it will be like these remains a question of time. This was the same scenario years back when independent booksellers started bailing out of Amazon and EBay to then specialized books website marketplaces.

As any bookseller knows. today these so called book special marketplaces are now following the footsteps of mighty Amazon. Not only are the so called valued Quality of books pricing and sellers are diminishing, these sites have deviated on their focus on helping Independant bookstores grow to the tune of fees, fees, charges and commissions. Some have amassed so much money by having selling fees and commissions tiers depending on how books you list and sell.

So as these big box retailers capture market share in books and having independent online sellers as partners our wish is that they don’t follow the footsteps on how book selling marketplaces are being run today. It’s fair to say these big box stores have established their brands of quality and customer service. Hopefully they don’t destroy their reputation by making sure they indeed study the facts and scenarios in bookselling today.

As we continue our vision of Affordable books, affordable with value, quality, and customer service is the main focus versus cheapest price in the planet.

Alex Esguerra

Adle International